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Most popular social media apps in the U.S. 2018, by monthly sessions

Most popular mobile social networking apps in the United States as of May 2018, by number of monthly sessions

Most popular social media apps in the U.S. 2018, by monthly sessions

This statistic gives information on the most popular social networking apps in the United States as of May 2018, ranked by average number of monthly usage sessions. During the measured period, mobile Facebook users accessed the social networking platform an average of 130.06 times per month. Instagram users generated 64.12 usage session per month.

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	Average sessions per user per month
Facebook	151.2
Snapchat	130.06
Discord	110.37
WhatsApp	105.41
Kik	105.15
Telegram	104.21
LINE	76.47
Facebook Messenger	69.09
Instagram	64.12
Google Hangouts	59.18
GroupMe	57.15
Twitter	42.22
Tumblr	32.06
Skype	26.72
Reddit	20.75
Pinterest	17.81
Periscope	7.59

	Average sessions per user per month
Facebook	151.2
Snapchat	130.06
Discord	110.37
WhatsApp	105.41
Kik	105.15
Telegram	104.21
LINE	76.47
Facebook Messenger	69.09
Instagram	64.12
Google Hangouts	59.18
GroupMe	57.15
Twitter	42.22
Tumblr	32.06
Skype	26.72
Reddit	20.75
Pinterest	17.81
Periscope	7.59

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This statistic gives information on the most popular social networking apps in the United States as of May 2018, ranked by average number of monthly usage sessions. During the measured period, mobile Facebook users accessed the social networking platform an average of 130.06 times per month. Instagram users generated 64.12 usage session per month.

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Release date: June 2018

Region: United States
Survey time period: May 2018
Age group: 18 years and older
Supplementary notes: Data was gathered from 20,000 U.S. panelists that use and own multiple devices.

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Statistics on "Mobile social media usage in the United States"

Overview

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Market leaders

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Leading Android apps in the Google Play Store in the United States as of July 2018, by number of downloads (in millions)Leading Android apps in the U.S. 2018, by downloads
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Most popular mobile social networking apps in the United States as of May 2018, by reachMost popular social media apps in the U.S. 2018, by reach
Most popular mobile social networking apps in the United States as of May 2018, by user engagement (in minutes per month)Most popular social media apps in the U.S. 2017, by engagement

Mobile messaging

The most important statistics

Average time spent per day with mobile messaging apps by adults in the United States 2015 to 2019U.S. adult daily mobile messaging app engagement 2015-2019
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Activities

The most important statistics

Frequency of social media feature use in the United States as of February 2018, by social media platformSocial media platform features usage frequency in the United States 2018
Most popular activities to simultaneously use mobile phone with according to second screen users in the United States as of July 2017Leading second screen usage environments in the U.S. 2017
Share of consumers in the United States who use a second screen for selected activities during TV consumption as of fall 2017Second screen activities of U.S. users while watching TV 2017
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Instagram

The most important statistics

Number of Instagram users in the United States from 2015 to 2021 (in millions)Instagram: number of users in the United States 2015-2021
Percentage of U.S. adults who use Instagram as of January 2018, by genderInstagram usage reach in the United States 2018, by gender
Percentage of U.S. adults who use Instagram as of January 2018, by age groupInstagram usage reach in the United States 2018, by age group
Percentage of U.S. adults who use Instagram as of January 2018, by educational backgroundInstagram usage reach in the United States 2018, by education
Frequency of Instagram use in the United States as of February 2018, by genderInstagram usage frequency in the United States 2018, by gender
Frequency of Instagram use in the United States as of February 2018, by age groupInstagram usage frequency in the United States 2018, by age group
Share of internet users in the United States who use Instagram Direct as of August 2017, by genderInstagram Direct usage in the U.S. 2017, by gender
Leading brands in the United States on Instagram in 2017, based on user engagement (in million actions)Leading U.S. brands on Instagram 2017, by user engagement

Snapchat

The most important statistics

Number of Snapchat users in the United States from 2015 to 2021, by age group (in millions)U.S. Snapchat user forecast 2015-2021, by age group
Percentage of U.S. internet users who use Snapchat as of January 2018, by genderSnapchat usage reach in the United States 2018, by gender
Percentage of U.S. internet users who use Snapchat as of January 2018, by age groupSnapchat usage reach in the United States 2018, by age group
Percentage of U.S. internet users who use Snapchat as of January 2018, by urbanitySnapchat usage reach in the United States 2018, by urbanity
Percentage of U.S. internet users who use Snapchat as of January 2018, by annual household income (in U.S. dollars)Snapchat usage reach in the United States 2018, by annual household income
Frequency of Snapchat use in the United States as of February 2018, by genderSnapchat usage frequency in the United States 2018, by gender
Frequency of Snapchat use in the United States as of February 2018, by age groupSnapchat usage frequency in the United States 2018, by age group
Snapchat users in the United States who do not use other social media platforms on any given day as of 2nd half 2017U.S. Snapchat users who do not use other platforms on any given day in 2017

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