Share of tangible goods purchased online in Italy Q1 2018, by product

This statistic presents the results of a survey on the most purchased tangible goods via internet in Italy as of the first quarter of 2018, broken down by type of product. According to the survey results, around 36 percent of respondents declared that they had bought apparel items on online platforms. Moreover, around 17 percent of respondents stated that they purchased furniture and household products online.

Share of tangible goods purchased online in Italy in 1st quarter 2018, by type of product

Share of respondents
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Source

Release date

November 2018

Region

Italy

Survey time period

Q1 2018

Number of respondents

2,415 respondents

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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Statistics on "Online shopping in Italy "

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