This statistic highlights the share of customers checking product information online before purchasing offline in traditional stores in Italy as of the first quarter of 2018, broken down by product category. According to the findings, nine in ten respondents checked product information online before purchasing their smartphone in-store. By contrast, only one in three consumers looked for information about clothing online before shopping in physical stores.
Share of customers seeking product information online before purchasing in physical stores in Italy in 1st quarter 2018, by product category
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Human Highway. (November 24, 2018). Share of customers seeking product information online before purchasing in physical stores in Italy in 1st quarter 2018, by product category [Graph]. In Statista. Retrieved April 20, 2024, from https://www.statista.com/statistics/581031/share-of-customers-searching-for-information-online-before-purchasing-by-product-category-in-italy/
Human Highway. "Share of customers seeking product information online before purchasing in physical stores in Italy in 1st quarter 2018, by product category." Chart. November 24, 2018. Statista. Accessed April 20, 2024. https://www.statista.com/statistics/581031/share-of-customers-searching-for-information-online-before-purchasing-by-product-category-in-italy/
Human Highway. (2018). Share of customers seeking product information online before purchasing in physical stores in Italy in 1st quarter 2018, by product category. Statista. Statista Inc.. Accessed: April 20, 2024. https://www.statista.com/statistics/581031/share-of-customers-searching-for-information-online-before-purchasing-by-product-category-in-italy/
Human Highway. "Share of Customers Seeking Product Information Online before Purchasing in Physical Stores in Italy in 1st Quarter 2018, by Product Category." Statista, Statista Inc., 24 Nov 2018, https://www.statista.com/statistics/581031/share-of-customers-searching-for-information-online-before-purchasing-by-product-category-in-italy/
Human Highway, Share of customers seeking product information online before purchasing in physical stores in Italy in 1st quarter 2018, by product category Statista, https://www.statista.com/statistics/581031/share-of-customers-searching-for-information-online-before-purchasing-by-product-category-in-italy/ (last visited April 20, 2024)
Share of customers seeking product information online before purchasing in physical stores in Italy in 1st quarter 2018, by product category [Graph], Human Highway, November 24, 2018. [Online]. Available: https://www.statista.com/statistics/581031/share-of-customers-searching-for-information-online-before-purchasing-by-product-category-in-italy/