U.S. internet users Amazon holiday shopping reasons 2016

Reasons for internet users in the United States to purchase holiday gifts via Amazon as of June 2016

U.S. internet users Amazon holiday shopping reasons 2016 This statistic presents the most common reasons for internet users in the United States to purchase holiday gifts via Amazon as of June 2016. During the survey, 36.7 percent of respondents stated they would choose to purchase holiday gifts via Amazon because they were Amazon Prime members.
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Reasons for internet users in the United States to purchase holiday gifts via Amazon as of June 2016

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Share of respondents
Easy to use50.8%
I am an Amazon Prime member36.7%
I like the product reviews and recommendations29.5%
Has the best prices27.6%
Has the best product selection23.4%
None of the above20.1%
Share of respondents
Easy to use50.8%
I am an Amazon Prime member36.7%
I like the product reviews and recommendations29.5%
Has the best prices27.6%
Has the best product selection23.4%
None of the above20.1%
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This statistic presents the most common reasons for internet users in the United States to purchase holiday gifts via Amazon as of June 2016. During the survey, 36.7 percent of respondents stated they would choose to purchase holiday gifts via Amazon because they were Amazon Prime members.
Show more
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Statistics on "Holiday season e-commerce in the United States"
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