Direct booking was the preferred travel booking method for accommodation and transport in Italy in 2023. That year, accommodation booked directly online accounted for roughly 51 percent of all transactions. Meanwhile, transport booked in the same way represented around 61 percent of travel bookings in Italy in 2023.
Preferred travel booking methods for trips taken by Italian residents in 2023, by type of booking
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Istat. (April 9, 2024). Preferred travel booking methods for trips taken by Italian residents in 2023, by type of booking [Graph]. In Statista. Retrieved February 18, 2025, from https://www.statista.com/statistics/585404/travel-booking-methods-used-by-italians/?__sso_cookie_checker=failed
Istat. "Preferred travel booking methods for trips taken by Italian residents in 2023, by type of booking." Chart. April 9, 2024. Statista. Accessed February 18, 2025. https://www.statista.com/statistics/585404/travel-booking-methods-used-by-italians/?__sso_cookie_checker=failed
Istat. (2024). Preferred travel booking methods for trips taken by Italian residents in 2023, by type of booking. Statista. Statista Inc.. Accessed: February 18, 2025. https://www.statista.com/statistics/585404/travel-booking-methods-used-by-italians/?__sso_cookie_checker=failed
Istat. "Preferred Travel Booking Methods for Trips Taken by Italian Residents in 2023, by Type of Booking." Statista, Statista Inc., 9 Apr 2024, https://www.statista.com/statistics/585404/travel-booking-methods-used-by-italians/?__sso_cookie_checker=failed
Istat, Preferred travel booking methods for trips taken by Italian residents in 2023, by type of booking Statista, https://www.statista.com/statistics/585404/travel-booking-methods-used-by-italians/?__sso_cookie_checker=failed (last visited February 18, 2025)
Preferred travel booking methods for trips taken by Italian residents in 2023, by type of booking [Graph], Istat, April 9, 2024. [Online]. Available: https://www.statista.com/statistics/585404/travel-booking-methods-used-by-italians/?__sso_cookie_checker=failed