Familiarity with product placement in the U.S. 2016

The graph shows data on the familiarity with product placement among general population of the United States as of April 2016. During a survey, 23 percent of respondents stated they had never heard of product placement.

Consumer familiarity with product placement in the United States as of April 2016

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Source

Release date

April 2016

Region

United States

Survey time period

April 7 to 11, 2016

Number of respondents

2,157 respondents

Age group

18 years and older

Special properties

among general population

Method of interview

Online survey

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