From the selected regions, the ranking by penetration rate in the 'Mobile Games' segment of the digital media market is lead by North America with 42.8 percent and is followed by South America (28.85 percent). In contrast, the ranking is trailed by the Caribbean with 18.99 percent, recording a difference of 23.81 percentage points to North America.
smartphone and tablet; active paying customers (or accounts) from the total population of the selected region
Supplementary notes
Data provided by Statista Market Insights are estimates.
Mobile Games are defined as gaming applications for smart devices such as smartphones and tablets. Leading app stores like Google's Play Store and Apple's App Store offer paid app-downloads (single purchases) and freemium games that are free to download but normally allow in-app-purchases for various additional contents or access time. Physical games for mobile consoles/handhelds and free-to-play gaming apps are not included.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (January 3, 2024). Mobile gaming penetration worldwide in 2023, by region [Graph]. In Statista. Retrieved September 17, 2024, from https://www.statista.com/statistics/590988/share-internet-users-playing-smartphone-games-world-region/
Statista. "Mobile gaming penetration worldwide in 2023, by region." Chart. January 3, 2024. Statista. Accessed September 17, 2024. https://www.statista.com/statistics/590988/share-internet-users-playing-smartphone-games-world-region/
Statista. (2024). Mobile gaming penetration worldwide in 2023, by region. Statista. Statista Inc.. Accessed: September 17, 2024. https://www.statista.com/statistics/590988/share-internet-users-playing-smartphone-games-world-region/
Statista. "Mobile Gaming Penetration Worldwide in 2023, by Region." Statista, Statista Inc., 3 Jan 2024, https://www.statista.com/statistics/590988/share-internet-users-playing-smartphone-games-world-region/
Statista, Mobile gaming penetration worldwide in 2023, by region Statista, https://www.statista.com/statistics/590988/share-internet-users-playing-smartphone-games-world-region/ (last visited September 17, 2024)
Mobile gaming penetration worldwide in 2023, by region [Graph], Statista, January 3, 2024. [Online]. Available: https://www.statista.com/statistics/590988/share-internet-users-playing-smartphone-games-world-region/
