EU-28: felt effect of the order of search results on consumer behavior 2016

Distribution of felt effects of the order of search results on consumer behavior in the European Union (EU-28) in April 2016*

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Release date

June 2016

Region

EU

Survey time period

April 9, 2016 to April 18, 2016

Number of respondents

27,969 respondents

Age group

15 years and older

Special properties

online platforms are social networks, search engines, and online marketplaces.**

Method of interview

Face-to-face interview

Supplementary notes

* The original survey question was phrased as follows:
"QD3a.1 Please tell me to what extent you agree or disagree with each of the following statements on search results on online platforms.
The order in which search results are displayed by online platforms has an effect on your behaviour as a consumer"
** Common examples used by the source, term is not defined.

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