Net income of Burger King customers in Germany in 2021

Net income of Burger King customers and the total population in Germany in 2021

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Release date

November 2021

Region

Germany

Survey time period

2021

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

The sample was derived from the the German-speaking population older than 14 years of age in Germany. Burger King customers were defined as persons who visit Burger King at least once a month.
Information about the total sample size:

2020: 23,138 respondents, projected to 70.63 million persons.

Information about the target group "Burger King customers": 3,893 respondents, projection to 11.69 million persons.
Further information abouth the method is accessible here (German).

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