Snapchat: global advertising revenue 2017-2026

Published by Julia Faria, Jan 6, 2023
In 2021, Snapchat generated 3.1 billion U.S. dollars in advertising revenue. This figure is expected to further grow to reach 5.9 billion U.S. dollars by 2026. The instant messaging app is responsible for roughly 0.6 percent of the global ad revenue.

Advertising revenue generated by Snapchat worldwide from 2017 to 2026 (in billion U.S. dollars)

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Release date

April 2022

Region

Worldwide

Survey time period

2017 to 2021

Supplementary notes

* Forecast.

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