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Customer opinion on product recommendations in the U.S. 2016

How much do you agree or disagree with the following statements about retailers and companies using your past purchase history or other available data to make recommendations and offers?

by Statista Research Department, last edited Aug 18, 2016
Customer opinion on product recommendations in the U.S. 2016 This statistic gives information on the customer opinion on purchase history based product recommendations in the United States as of August 2016. During the survey, 53 percent of respondents stated they were not comfortable having companies track their information in that way.
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How much do you agree or disagree with the following statements about retailers and companies using your past purchase history or other available data to make recommendations and offers?

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