The DJ and record producer Alan Olav Walker had the most subscribed YouTube channel in Norway as of April 2022, with over 41.6 million subscribers. His best-known single “Faded” received numerous awards in over ten countries. The second most followed was the beauty channel SaraBeautyCorner, which focused on DIY, comedy, makeup and nail art, with 10.4 million subscribers. Third in the ranking list came Soothing Relaxation. KygoMusic ranked fourth with just over six million subscribers.
YouTube usage in Norway
In 2021, almost three in 10 viewers in Norway consider watching content on YouTube to be watching content on TV. This represents an increase from the previous year, when only 17 percent of users in Norway considered watching YouTube as watching traditional television. As of the third quarter of 2021, 30 percent of internet users in Norway reported accessing YouTube daily.
YouTube users' profile in Norway
In 2021, YouTube had an audience of approximately 4.5 million users in Norway. A 2021 survey found that the majority of young adults were YouTube users. Approximately 70 percent of men and 68 percent of women aged between 18 and 29 years old were reported interacting with the popular social video platform. In contrast, the distribution of YouTube users of ages 30 and 39 was higher for men than for women.
Most popular YouTube channels in Norway as of April 2022, by number of subscribers
(in millions)
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Social Blade. (April 4, 2022). Most popular YouTube channels in Norway as of April 2022, by number of subscribers (in millions) [Graph]. In Statista. Retrieved June 25, 2022, from https://www.statista.com/statistics/621944/youtube-channels-with-the-most-subscribers-in-norway/
Social Blade. "Most popular YouTube channels in Norway as of April 2022, by number of subscribers (in millions)." Chart. April 4, 2022. Statista. Accessed June 25, 2022. https://www.statista.com/statistics/621944/youtube-channels-with-the-most-subscribers-in-norway/
Social Blade. (2022). Most popular YouTube channels in Norway as of April 2022, by number of subscribers (in millions). Statista. Statista Inc.. Accessed: June 25, 2022. https://www.statista.com/statistics/621944/youtube-channels-with-the-most-subscribers-in-norway/
Social Blade. "Most Popular Youtube Channels in Norway as of April 2022, by Number of Subscribers (in Millions)." Statista, Statista Inc., 4 Apr 2022, https://www.statista.com/statistics/621944/youtube-channels-with-the-most-subscribers-in-norway/
Social Blade, Most popular YouTube channels in Norway as of April 2022, by number of subscribers (in millions) Statista, https://www.statista.com/statistics/621944/youtube-channels-with-the-most-subscribers-in-norway/ (last visited June 25, 2022)
