Italy mobile search market share 2023

In April 2023, Google was the leading mobile search engine by market share in Italy, representing 98.1 of the the traffic to search tools in the country. Meanwhile, Bing and Yahoo! followed with shares of 0.59 percent and 0.47 percent each.

Market share of leading mobile search engines in Italy in April 2023

Characteristic	Market share
Google	98.1%
Bing	0.59%
Yahoo!	0.47%
Yandex	0.31%
DuckDuckGo	0.28%
Ecosia	0.18%

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Release date

May 2023

More information

Region

Italy

Survey time period

April 2023

Special properties

mobile only; data is based on StatCounter tracking environment; wider industry metrics may vary and regional data should be approached with caution

Supplementary notes

The source does not specify the date of publication. The release date given is the date of access.

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