This statistic presents an estimate of Yahoo's annual advertising revenues from 2015 to 2018. In 2015, the online company generated 3.32 billion U.S. dollars in global ad revenues. This amount is set to decrease to three billion U.S. dollars in 2017.
Worldwide net digital advertising revenue of Yahoo from 2015 to 2018
(in billion U.S. dollars)
* Forecast. Includes advertising that appears on desktop and laptop computers as well as mobile phones, tablets and other internet-connected devices, and includes all the various formats of advertising on those platforms; net ad revenues after company pays traffic acquisition costs (TAC) to partner sites
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eMarketer. (October 17, 2016). Worldwide net digital advertising revenue of Yahoo from 2015 to 2018 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 20, 2025, from https://www.statista.com/statistics/623999/projected-ad-revenue-yahoo/?__sso_cookie_checker=failed
eMarketer. "Worldwide net digital advertising revenue of Yahoo from 2015 to 2018 (in billion U.S. dollars)." Chart. October 17, 2016. Statista. Accessed January 20, 2025. https://www.statista.com/statistics/623999/projected-ad-revenue-yahoo/?__sso_cookie_checker=failed
eMarketer. (2016). Worldwide net digital advertising revenue of Yahoo from 2015 to 2018 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 20, 2025. https://www.statista.com/statistics/623999/projected-ad-revenue-yahoo/?__sso_cookie_checker=failed
eMarketer. "Worldwide Net Digital Advertising Revenue of Yahoo from 2015 to 2018 (in Billion U.S. Dollars)." Statista, Statista Inc., 17 Oct 2016, https://www.statista.com/statistics/623999/projected-ad-revenue-yahoo/?__sso_cookie_checker=failed
eMarketer, Worldwide net digital advertising revenue of Yahoo from 2015 to 2018 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/623999/projected-ad-revenue-yahoo/?__sso_cookie_checker=failed (last visited January 20, 2025)
Worldwide net digital advertising revenue of Yahoo from 2015 to 2018 (in billion U.S. dollars) [Graph], eMarketer, October 17, 2016. [Online]. Available: https://www.statista.com/statistics/623999/projected-ad-revenue-yahoo/?__sso_cookie_checker=failed