Marketing e-mail bounce rates in the U.S. in 2016, by mailing frequency

The graph shows average marketing e-mail bounce rates in the United States in June 2016, by mailing frequency. E-mail messages sent out once a week had an average bounce rate of 0.5 percent.

Average marketing e-mail bounce rates in the United States in 2016, by mailing frequency

Rate
Once a day or more0.4%
Few times a week0.4%
Once a week0.5%
Few times a month0.8%
Once a month1.3%
Less than once a month3.3%
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Source

Release date

June 2016

Region

United States

Survey time period

June 2016

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