U.S. Google PLA development 2017

This statistic highlights Google's retail product listing ad (PLA) growth in the United States as of the first quarter of 2017. During the measured period, Google PLA ad spend on mobile phones grew 53 percent compared to the corresponding quarter in the previous year.

Google retail product listing ad (PLA) growth in the United States as of 1st quarter 2017

PhoneTabletDesktop
Ad spend53%-16%35%
Clicks51%10%30%
CPC1%-24%4%
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Source

Release date

April 2017

Region

United States

Survey time period

1st quarter 2017

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