This statistic presents the findings of a survey on the ability to distinguish unsponsored and sponsored search results in the Netherlands as of April 2016. During the survey period, it was found that 37 percent of respondents totally agreed with a statement: "It is clear which search results are sponsored and which are not sponsored."
The ability to distinguish unsponsored and sponsored search results in the Netherlands in 2016, by extent of agreement*
* The original survey question was phrased as follows:
"QD1a.3 Please tell me to what extent you agree or disagree with the following statements on search engines.
It's clear which search results are sponsored (meaning that companies pay for their
products or services to appear on the search results page) and which are not sponsored"
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European Commission. (June 9, 2016). The ability to distinguish unsponsored and sponsored search results in the Netherlands in 2016, by extent of agreement* [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/626400/ability-to-distinguish-unsponsored-and-sponsored-search-results-netherlands/
European Commission. "The ability to distinguish unsponsored and sponsored search results in the Netherlands in 2016, by extent of agreement*." Chart. June 9, 2016. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/626400/ability-to-distinguish-unsponsored-and-sponsored-search-results-netherlands/
European Commission. (2016). The ability to distinguish unsponsored and sponsored search results in the Netherlands in 2016, by extent of agreement*. Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/626400/ability-to-distinguish-unsponsored-and-sponsored-search-results-netherlands/
European Commission. "The Ability to Distinguish Unsponsored and Sponsored Search Results in The Netherlands in 2016, by Extent of Agreement*." Statista, Statista Inc., 9 Jun 2016, https://www.statista.com/statistics/626400/ability-to-distinguish-unsponsored-and-sponsored-search-results-netherlands/
European Commission, The ability to distinguish unsponsored and sponsored search results in the Netherlands in 2016, by extent of agreement* Statista, https://www.statista.com/statistics/626400/ability-to-distinguish-unsponsored-and-sponsored-search-results-netherlands/ (last visited October 13, 2024)
The ability to distinguish unsponsored and sponsored search results in the Netherlands in 2016, by extent of agreement* [Graph], European Commission, June 9, 2016. [Online]. Available: https://www.statista.com/statistics/626400/ability-to-distinguish-unsponsored-and-sponsored-search-results-netherlands/
