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Market share of leading pizza and takeaway restaurant companies in Australia 2016

Domino’s Pizza was projected to dominate the pizza and takeaway restaurant market in Australia in 2017 with a 25 percent share. Coming in at second was Yum! Australia, a subsidiary of U.S. based Yum! Brands and owner of KFC in Australia.

Australians’ large appetite for Domino’s Pizza

Domino’s pizza stores are operated by franchisees as well as by Domino’s Pizza Enterprises Limited. In terms of number of stores and revenue, the fast-food chain is one of the largest in Australia. In 2018, there were a total of 693 Domino’s Pizza outlets across the country. While not the leading quick service restaurant brand in the country, Australian consumers still showed a strong preference for Domino’s pizza. In fact, over 28 percent of consumers ate from Domino’s in an average six months.

Fast food nation

The revenue of cafes, restaurants and takeaway food and beverage services in Australia was forecasted to continue to increase until at least 2021. With the variety of takeaway food following global trends, the industry has continued to develop along with consumer preferences. Convenience has always been important for fast food; food delivery services such as UberEats and Menulog both had an almost 20 percent penetration rate in the country. Millennials in particular were frequent users of meal delivery services.

Projected market share of leading pizza and takeaway restaurant companies in Australia in 2016/2017*

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Release date

July 2016



Survey time period


Supplementary notes

* Figures are projected.
**Estimated market share.

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Statistics on "Just Eat"

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