Leading soft drink brands in the United Kingdom 2018, by convenience sales value

In 2018, Coca Cola had the largest sales value with 241.5 million British pounds sold through convenience channels, followed by Red Bull at 199.2 million pounds. Both companies defended their positions from the previous year. Lucozade Sport is the only new entry in the ranking and pushed Ribena out of the top ten.

Growth in volume and value

Coca Cola also led the ranking of convenience sales measured by volume. Second place in the rankings went to retailers’ own labels with almost 89 million liters sold. However, third place went to Pepsi’s MAX brand. In terms of brand growth, Pepsi MAX grew by 22.7 percent in value and 16.4 percent in volume, while Coca Cola decreased in terms of volume and Diet Coke only grew by 2.3 percent. For more details about the convenience and impulse market, download the original study here.

Grocery market for soft drinks

When we look at the grocery sales of soft drinks, we can see that private label products have the biggest market share, with a sales value of 1.3 billion British pounds. All soft drink products under the entire Coca Cola brand combined failed to measure up to this on the UK market.

Leading soft drink brands ranked by convenience sales value in the United Kingdom in 2018

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Source

Release date

April 2019

Region

United Kingdom

Survey time period

52 weeks ending December 30th, 2018

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