The graph shows the return on advertising spending (ROAS) per dollar invested in the United States as of the fourth quarter of 2015, by medium. For each dollar invested in mobile advertising, U.S. advertisers gained 2.45 U.S. dollars.
- Media & Advertising›
- Advertising & Marketing ›
Ad spend ROI in the U.S. 2015, by medium
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Return on advertising spending (ROAS) per dollar invested in the United States as of 4th quarter 2015, by medium (in U.S. dollars)
Exclusive Premium Statistic
The graph shows the return on advertising spending (ROAS) per dollar invested in the United States as of the fourth quarter of 2015, by medium. For each dollar invested in mobile advertising, U.S. advertisers gained 2.45 U.S. dollars.
Exclusive content
Exclusive Premium statistic
Get a Premium Account for unrestrained access.
Benefits of our Premium membership:
- Access to all Premium statistics
- Download as XLS, PNG and PDF
- Detailed source and background information
Premium Account
$49 per month*
(billed annually)
(billed annually)
| Return in U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Return in U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive content
Exclusive Premium statistic
Get a Premium Account for unrestrained access.
Benefits of our Premium membership:
- Access to all Premium statistics
- Download as XLS, PNG and PDF
- Detailed source and background information
Premium Account
$49 per month*
(billed annually)
(billed annually)
© Statista 2018
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
The graph shows the return on advertising spending (ROAS) per dollar invested in the United States as of the fourth quarter of 2015, by medium. For each dollar invested in mobile advertising, U.S. advertisers gained 2.45 U.S. dollars.
Show more- Show sources information
- Show publisher information
- Release date
- July 2016
- Region
- United States
- Survey time period
- 2004 to Q4 2015
More information
- Region
- United States
- Survey time period
- 2004 to Q4 2015
Other interesting statistics
+
+Advertising spending in the U.S. 2015-2021
+
+TV advertising revenue in the U.S. 2016-2021
+
+Advertising spending in the U.S. from 2010-2020, by media
+
+Radio ad spend in the U.S. 2012-2021
+
+Digital advertising spending in the U.S. 2015-2021
+
+Digital classifieds & directories ad spend in the U.S. 2015-2020
Statista Accounts: Access All Statistics. Starting from $588 / Year
Statistics on "Advertising market in the U.S."
- Overview
The most important statistics
- Estimated aggregate revenue of the U.S. advertising, public relations, and related service industry from 2004 to 2016 (in billion U.S. dollars)Revenue of the U.S. advertising industry 2004-2016
- Estimated expenses of the U.S. advertising and related services industry from 2007 to 2016 (in billion U.S. dollars)Expenses in U.S. advertising and related services 2007-2016
- Obligations of the U.S. federal government on contracts for advertising from 2006 to 2015 (in million U.S. dollars)U.S. federal government ad spend 2006-2015
- Media advertising spending in the United States from 2015 to 2021 (in billion U.S. dollars)Advertising spending in the U.S. 2015-2021
- Distribution of advertising spending in the United States from 2010 to 2020, by mediaAdvertising spending in the U.S. from 2010-2020, by media
- Change in advertising spending in the United States in 2017, by mediumAdvertising revenue growth in the U.S. 2017, by medium
- Distribution of time spent with media per day compared to share of ad spending in the United States in 2016Time spent with media vs. ad spending in the U.S. 2016
- Largest advertisers in the United States in 2016 (in billion U.S. dollars)Largest advertisers in the U.S. 2016
- TV
The most important statistics
- TV advertising revenue in the United States in 2016 and 2021 (in billion U.S. dollars)TV advertising revenue in the U.S. 2016-2021
- Television advertising expenditure growth in the United States in 2016, by formatTV advertising spending growth in the U.S. 2016, by format
- Local television advertising revenue in the United States from 2010 to 2019 (in billion U.S. dollars)Local TV ad revenue in the U.S. 2010-2019
- Advertising spending in the cable and other pay TV services industry in the United States from 2010 to 2017 (in million U.S. dollars)U.S. cable and other pay TV services ad spend 2010-2017
- Short-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2010 to 4th quarter 2017 (in million U.S. dollars)Short-form DRTV quarterly spend in the U.S. 2010-2017
- Long-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2011 to 4th quarter 2017 (in million U.S. dollars)Long-form DRTV ad spend in the U.S. 2005-2017
- Leading brands advertised on TV in the United States in 1st quarter 2018, by number of ad occurrencesMost advertised brands on TV in the U.S. in Q1 2018, by ad count
- Share of online TV in TV advertising revenue in the United States from 2012 to 2018Share of online TV in TV advertising revenue in the U.S. 2012-2018
- Radio
The most important statistics
- Radio advertising spending in the United States from 2012 to 2021 (in billion U.S. dollars)Radio ad spend in the U.S. 2012-2021
- Radio advertising revenue in the United States from 2009 to 2015, by source (in million U.S. dollars)Radio ad revenue in the U.S. 2009-2015, by source
- Advertising revenue at Spanish radio stations in the United States from 2007 to 2015 (in 1,000 U.S. dollars)Spanish radio ad revenue in the U.S. 2007-2015
- Direct response (DR) radio advertising spending in the United States from 3rd quarter 2011 to 3rd quarter 2017Direct response (DR) radio ad spend in the U.S. 2011-2017
- Leading radio advertisers in the United States in 2016, by ad spend (in million U.S. dollars)Largest radio advertisers in the U.S. 2016
- Advertising spending of ten largest radio advertising industries in the United States in 2016 (in million U.S. dollars)Leading radio advertising industries in the U.S. 2016
- Marketing implementation of radio advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016Radio advertising adoption among SMEs in the U.S. 2016
- Perceived level of marketing and digital knowledge of radio sellers in the United States as of February 2017Radio ad sellers' marketing and digital knowledge in the U.S. 2017
- Newspapers
The most important statistics
- Estimated revenue of newspaper publishers in the United States from 2010 to 2016, by source (in billion U.S. dollars)U.S. newspaper publishers revenue 2010-2016, by source
- National newspaper advertising spending in the United States from 2010 to 2021 (in million U.S. dollars)National newspaper ad spend in the U.S. 2010-2021
- Classified advertising revenue of U.S. newspapers from 2010 to 2016 (in billion U.S. dollars)Classified advertising revenue of U.S. newspapers 2010-2016
- Leading newspaper advertisers in United States in 2016, by ad spend (in million U.S. dollars)Largest newspaper advertisers in the U.S. 2016
- Change in advertising revenue of select newspaper publishers in the United States from 2013 to 2016U.S. newspaper publishers: ad revenue decline 2013-2016
- Change in newspaper advertising volume in select categories in the United States from June to November 2015Newspaper advertising volume growth in the U.S. 2015, by category
- Marketing implementation of free newspapers among small to medium sized enterprise (SME) owners in the United States as of November 2016Community newspaper advertising adoption among SMEs in the U.S. 2016
- Marketing implementation of daily newspapers among small to medium sized enterprise (SME) owners in the United States as of November 2016Daily newspaper advertising adoption among SMEs in the U.S. 2016
- Magazines
The most important statistics
- Estimated advertising revenue of periodical publishers in the United States from 2010 to 2016 (in billion U.S. dollars)U.S. periodicals advertising revenue 2010-2016
- Magazine advertising spending in the United States from 2013 to 2018, by platform (in billion U.S. dollars)Magazine ad spend in the U.S. 2013-2018, by platform
- Magazine advertising expenditure growth in the United States from 2008 to 2015Magazine advertising spending change in the U.S. 2008-2015
- Leading print magazine advertisers in the United States in 2016, by spending (in million U.S. dollars)Leading print magazine advertisers in the U.S. 2016
- Magazine advertising effectiveness in the United States between July 2015 to June 2016, by positionMagazine advertising effectiveness in the U.S. in 2016, by position
- Marketing implementation of magazine advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016Magazine advertising adoption among SMEs in the U.S. 2016
- Which of the following media or platforms do you use to advertise or promote your business?Share of SMBs using select print media for advertising or promotion in the U.S. 2016
- Estimated share of B2B print marketing and advertising spending in the United States in 2016, by type B2B print marketing and advertising spending share in the U.S. 2016, by type
- Out-of-home
The most important statistics
- Estimated aggregate revenue of U.S. outdoor advertising companies from 2000 to 2016 (in billion U.S. dollars)Estimated revenue of U.S. outdoor advertising companies 2000-2016
- Estimated expenses of U.S. outdoor advertising companies from 2007 to 2016 (in billion U.S. dollars)Expenses of U.S. outdoor advertising companies 2007-2016
- Outdoor advertising revenue in the United States from 2009 to 2017 (in billion U.S. dollars)Annual outdoor advertising revenue in the U.S. 2009-2017
- Marketing implementation of out-of-home advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016Outdoor advertising adoption among SMEs in the U.S. 2016
- Digital out-of-home advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)DOOH ad spend in the U.S. 2014-2019
- Leading out-of-home (OOH) advertisers in the United States in 2017, by ad spend (in 1,000 U.S. dollars)Largest outdoor advertisers in the U.S. 2017
- Leading outdoor advertising categories in the United States in 3rd quarter 2017, by ad spending (in million U.S. dollars)Leading outdoor advertising categories in the U.S. Q3 2017
- Leading out-of-home advertising markets in the United States in 2015, by ad spend (in million U.S. dollars)Largest OOH ad markets in the U.S. 2015
- Cinema
The most important statistics
- Estimated revenue of U.S. movie theaters from 2010 to 2016, by source (in million U.S. dollars)Revenue sources of U.S. movie theaters 2010-2016
- Cinema advertising revenue in the United States from 2010 to 2021 (in million U.S. dollars)Cinema advertising revenue in the U.S. 2010-2021
- Cinema advertising expenditure growth in the United States from 2008 to 2015Cinema advertising spending change in the U.S. 2008-2015
- Distribution of cinema advertising revenue in the United States in from 2013 to 2017, by target audienceDistribution of cinema advertising revenue in the U.S. 2017, by target
- Number of new brands advertised in cinemas in the United States from 2013 to 2017Number of new brands advertised in U.S. cinemas 2013-2017
- Share of consumers who found cinema advertising to be helpful in the United States as of May 2017U.S. consumers who find cinema advertising helpful 2017
- Share of consumers who felt annoyed by cinema advertising in the United States as of May 2017U.S. consumers who find cinema advertising annoying 2017
- Digital
The most important statistics
- Digital advertising spending in the United States from 2015 to 2021 (in billion U.S. dollars)Digital advertising spending in the U.S. 2015-2021
- Change in digital advertising spending in the United States from 2016 to 2021Change in digital ad spend in the U.S. 2016-2021
- Digital advertising spending in the United States from 2011 to 2019, by channel (in billion U.S. dollars)Digital advertising spending in the U.S. 2011-2019, by channel
- Digital advertising spending in the United States in 2016, by format (in billion U.S. dollars)Digital ad spend in the U.S. 2016, by format
- Growth of digital advertising revenue in the United States in 2017 and 2018, by formatGrowth of digital advertising revenue in the U.S. 2017-2018, by format
- Measured advertising spending of leading internet display advertisers in the United States in 2016 (in million U.S. dollars)Leading internet display advertisers in the U.S. 2016
- Distribution of digital advertising spending in the United States in 2016, by industryDistribution of U.S. digital ad spend 2016, by industry
- Digital classified and directory advertising spending in the Unites States from 2015 to 2020 (in billion U.S. dollars)Digital classifieds & directories ad spend in the U.S. 2015-2020
- Advertising effectiveness & response
The most important statistics
- Return on advertising spending (ROAS) per dollar invested in the United States as of 4th quarter 2015, by medium (in U.S. dollars)Ad spend ROI in the U.S. 2015, by medium
- Which of the following advertising measures would you consider effective for small and medium-sized enterprises?Effective advertising measures according to SMEs in the U.S. 2016
- How effective do you think the following digital marketing activities are?Effectiveness of digital marketing activities among SMEs in the U.S. 2016
- Consumer trust in various types of advertising in North America from 2011 to 2015Consumer trust in different types of advertising in North America 2011-2015
- To what extent do you take action on the following forms of advertising?Advertising response in North America in Q1 2013, by medium
- Most resonant advertising message types in North America in 1st quarter 2015Most resonant ad messages in North America 2015
- Advertising influence on purchase decision among consumers in the United States as of June 2016, by mediumAdvertising effectiveness in the U.S. 2016, by medium
- Leading types of advertising influencing consumer purchasing decisions in the United States as of November 2015Types of ads influencing buying decisions in the U.S. 2015
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Advertising market in the U.S.
- 221 page/s
- English
- pptx
- Detailed references
Everything On "Advertising market in the U.S." in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Other Reports & Dossiers
Statista for Your Company: The Research and Analysis Tool
- Product Film
- Statistics
- Downloads
Our Premium Statistics - facts for your business
Currently, Statista provides more than 1 million statistics.
93 percent (all Premium content) are exclusively accessible via our professional accounts.
Unlimited access
As a Statista Premium customer, you receive unlimited access to all statistics at all times. Including downloads of data in the most common formats (XLS, PDF & PNG). Create relevant and significant statistics in no time.
You are in good company
Google
Samsung
Unilever
Procter and Gamble
Adobe
Telekom
PayPal
Otto
Further Content: Statistics, Studies, and Topic Pages
Statistics
- CPG digital campaigns ROAS in the U.S. 2013-2016
- CPG digital campaigns ROAS in the U.S. 2016, by ad content
- CPG digital campaigns ROAS in the U.S. 2016, by product
- Value of annual ad spending in Belgium 2015-2016, by medium
- Central and Eastern Europe: digital ad spend growth 2013-2018
- Leading OOH advertisers in Australia 2016
- Mexico: ad budget & spend of the federal government 2016
- Mexico: social development government ad budget & spend 2016
- Mexico: government ad spend 2016, by medium
- Distribution of annual ad spending in Belgium 2016, by medium
- Asia Pacific: digital advertising expenditure 2012-2018
- Ad spending change index of leading advertisers in Belgium 2016
- Value of ad spending in Belgium 2013-2016
- Asia Pacific: digital ad spend growth 2012-2018
- North America: digital ad spend growth 2013-2018
- Time until costs recouped in ERP implementation projects 2015-2017
- Magazine advertising spending change in Egypt 2008-2015
- U.S. metals service centers and offices wholesale ad spend 2013-2016
- Type of ROI expected from increased investments in payment technologies Americas 2016
- Rate of return on silver investments worldwide 2017
Studies
- Advertising in Italy
- Advertising market in the U.S.
- Advertising in the United Kingdom (UK)
- TV advertising in the U.S.
- Digital advertising in Europe
- Advertising in Europe
- BRICS advertising
- Advertising in the Netherlands
- Contar "Lo Bueno" Cuesta Mucho
- IAB and DDMA Report on Search Advertising
- IAB and DDMA Report on Paid Search Advertising
- Global Media Report 2016
- IAB Report on 2017 Digital Advertising Spend
- Marketing personalization
- Advertising industry in Spain
Popular Related Keywords
Our Business Solutions: Save Time and Money
only
$588*
per yearYour advantages
- Full access to all our statistics
- Download as XLS, PDF & PNG
- Relevant data: complete source information
All functions of our platform illustrated face-to-face
- Learn how Statista supports your company
- Extensive tour across the whole portal
- Personal guidance by our support team
The knowledge database for your company
- All functions of the Premium Account
- Access to dossiers, forecasts and studies
- Access to our international database
- Publishing rights and other exclusive functions
* All products require an annual contract.
Prices do not include sales tax
(New York residents only).
Statistics on the topic
Free statistics
- Estimated aggregate revenue of the U.S. advertising, public relations, and related service industry from 2004 to 2016 (in billion U.S. dollars)
- Estimated expenses of the U.S. advertising and related services industry from 2007 to 2016 (in billion U.S. dollars)
- Scatter vs. upfront TV advertising spending share in the United States in August 2016
- Perceived level of marketing and digital knowledge of radio sellers in the United States as of February 2017
- Change in newspaper advertising volume in select categories in the United States from June to November 2015
- Estimated advertising revenue of periodical publishers in the United States from 2010 to 2016 (in billion U.S. dollars)
- Which of the following media or platforms do you use to advertise or promote your business?
- Estimated aggregate revenue of U.S. outdoor advertising companies from 2000 to 2016 (in billion U.S. dollars)
- Estimated expenses of U.S. outdoor advertising companies from 2007 to 2016 (in billion U.S. dollars)
- Consumer actions taken after seeing poster advertisements in the United States as of November 2016
- Number of new brands advertised in cinemas in the United States from 2013 to 2017
- Share of connected consumers who feel that there are too many ads on their device as of April 2016
- Reasons for taking action on a mobile ad by consumers in the United States in 2nd quarter 2016, by generation
- Consumer trust in various types of advertising in North America from 2011 to 2015
- Change in digital advertising spending in Central and Eastern Europe from 2013 to 2018
Premium Statistics
- Obligations of the U.S. federal government on contracts for advertising from 2006 to 2015 (in million U.S. dollars)
- Media advertising spending in the United States from 2015 to 2021 (in billion U.S. dollars)
- Distribution of advertising spending in the United States from 2010 to 2020, by media
- Change in advertising spending in the United States in 2017, by medium
- Distribution of time spent with media per day compared to share of ad spending in the United States in 2016
- Largest advertisers in the United States in 2016 (in billion U.S. dollars)
- Measured media advertising spending in the United States from 2014 to 2016, by category (in billion U.S. dollars)
- Local advertising revenues in the United States from 2016 to 2021 (in billion U.S. dollars)
- Share of local advertising revenue in the United States in 2018, by medium
- Advertising spending in the United States from 2010 to 2019, by state (in million U.S. dollars)
- TV advertising revenue in the United States in 2016 and 2021 (in billion U.S. dollars)
- Television advertising expenditure growth in the United States in 2016, by format
- Local television advertising revenue in the United States from 2010 to 2019 (in billion U.S. dollars)
- Advertising spending in the cable and other pay TV services industry in the United States from 2010 to 2017 (in million U.S. dollars)
- Short-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2010 to 4th quarter 2017 (in million U.S. dollars)
- Long-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2011 to 4th quarter 2017 (in million U.S. dollars)
- Leading brands advertised on TV in the United States in 1st quarter 2018, by number of ad occurrences
- Share of online TV in TV advertising revenue in the United States from 2012 to 2018
- Share of consumers who found TV advertising to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by TV advertising in the United States as of May 2017
- Leading actions taken in relation to advertising when using a DVR in the United States as of August 2016
- Marketing implementation of television advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Radio advertising spending in the United States from 2012 to 2021 (in billion U.S. dollars)
- Radio advertising revenue in the United States from 2009 to 2015, by source (in million U.S. dollars)
- Advertising revenue at Spanish radio stations in the United States from 2007 to 2015 (in 1,000 U.S. dollars)
- Direct response (DR) radio advertising spending in the United States from 3rd quarter 2011 to 3rd quarter 2017
- Leading radio advertisers in the United States in 2016, by ad spend (in million U.S. dollars)
- Advertising spending of ten largest radio advertising industries in the United States in 2016 (in million U.S. dollars)
- Marketing implementation of radio advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Share of consumers who found radio advertising to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by radio advertising in the United States as of May 2017
- Estimated revenue of newspaper publishers in the United States from 2010 to 2016, by source (in billion U.S. dollars)
- National newspaper advertising spending in the United States from 2010 to 2021 (in million U.S. dollars)
- Classified advertising revenue of U.S. newspapers from 2010 to 2016 (in billion U.S. dollars)
- Leading newspaper advertisers in United States in 2016, by ad spend (in million U.S. dollars)
- Change in advertising revenue of select newspaper publishers in the United States from 2013 to 2016
- Marketing implementation of free newspapers among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Marketing implementation of daily newspapers among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Share of consumers who found advertising in printed daily newspapers to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by advertising in printed daily newspapers in the United States as of May 2017
- Magazine advertising spending in the United States from 2013 to 2018, by platform (in billion U.S. dollars)
- Magazine advertising expenditure growth in the United States from 2008 to 2015
- Leading print magazine advertisers in the United States in 2016, by spending (in million U.S. dollars)
- Magazine advertising effectiveness in the United States between July 2015 to June 2016, by position
- Marketing implementation of magazine advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Estimated share of B2B print marketing and advertising spending in the United States in 2016, by type
- Share of consumers who found advertising in printed magazines and periodicals to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by advertising in printed magazines and periodicals in the United States as of May 2017
- Outdoor advertising revenue in the United States from 2009 to 2017 (in billion U.S. dollars)
- Marketing implementation of out-of-home advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Digital out-of-home advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)
- Leading out-of-home (OOH) advertisers in the United States in 2017, by ad spend (in 1,000 U.S. dollars)
- Leading outdoor advertising categories in the United States in 3rd quarter 2017, by ad spending (in million U.S. dollars)
- Leading out-of-home advertising markets in the United States in 2015, by ad spend (in million U.S. dollars)
- Out-of-home advertising reach in the United States as of March 2016, by type
- Number of digital billboards in the United States from 2016 to 2018
- Estimated revenue of U.S. movie theaters from 2010 to 2016, by source (in million U.S. dollars)
- Share of consumers who found poster advertising to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by poster advertising in the United States as of May 2017
- Cinema advertising revenue in the United States from 2010 to 2021 (in million U.S. dollars)
- Cinema advertising expenditure growth in the United States from 2008 to 2015
- Distribution of cinema advertising revenue in the United States in from 2013 to 2017, by target audience
- Share of consumers who found cinema advertising to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by cinema advertising in the United States as of May 2017
- Digital advertising spending in the United States from 2015 to 2021 (in billion U.S. dollars)
- Change in digital advertising spending in the United States from 2016 to 2021
- Digital advertising spending in the United States from 2011 to 2019, by channel (in billion U.S. dollars)
- Digital advertising spending in the United States in 2016, by format (in billion U.S. dollars)
- Growth of digital advertising revenue in the United States in 2017 and 2018, by format
- Measured advertising spending of leading internet display advertisers in the United States in 2016 (in million U.S. dollars)
- Distribution of digital advertising spending in the United States in 2016, by industry
- Digital classified and directory advertising spending in the Unites States from 2015 to 2020 (in billion U.S. dollars)
- Ad blocking user penetration rate in the United States from 2014 to 2018, by device
- Share of consumers who notice a lot of advertising on their electronic devices in the United States as of May 2017
- Share of adults using ad blockers in the United States as of June 2016, by type
- Hispanic digital advertising spending in the United States from 2015 to 2020 (in million U.S. dollars)
- Return on advertising spending (ROAS) per dollar invested in the United States as of 4th quarter 2015, by medium (in U.S. dollars)
- Which of the following advertising measures would you consider effective for small and medium-sized enterprises?
- How effective do you think the following digital marketing activities are?
- To what extent do you take action on the following forms of advertising?
- Most resonant advertising message types in North America in 1st quarter 2015
- Advertising influence on purchase decision among consumers in the United States as of June 2016, by medium
- Leading types of advertising influencing consumer purchasing decisions in the United States as of November 2015
- Leading brands seen advertised according to consumers in the United States in 2017
- Share of respondents who disliked the following types of advertisements in France, Germany, the United Kingdom (UK) and the United States in 2016
- Most useful local advertising channels in the United States as of June 2016
- Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States from 2013 to 2016 (in U.S. dollars)
- Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by ad content (in U.S. dollars)
- Return on advertising spending (ROAS) per dollar invested in CPG digital campaigns in the United States in 2016, by product category (in U.S. dollars)
- Annual value of advertising investments in Belgium in 2015 and 2016, by medium type (in 1,000 euros)
- Leading advertisers in Australia in 2016, by out-of-home advertising spending (in million Australian dollars)
- Advertising budget and spending of the federal government of Mexico in 2016 (in billion Mexican pesos)
- Social development advertising budget and spending of the federal government of Mexico in 2016 (in million Mexican pesos)
- Advertising spending of the federal government of Mexico in 2016, by medium (in billion Mexican pesos)
- Distribution of annual advertising investments in Belgium in 2016, by media type
- Digital advertising spending in Asia Pacific from 2012 to 2018 (in billion U.S. dollars)
- Index change on previous year of advertising investments in Belgium in 2016, by advertiser
- Annual value of advertising investments in Belgium from 2013 to 2016 (in 1,000 euros)
- Change in digital advertising spending in the Asia Pacific region from 2012 to 2018
- Change in digital advertising spending in North America from 2013 to 2018
- Timeline to recoup costs of enterprise resource planning (ERP) implementation projects from 2015 to 2017
- Magazine advertising expenditure growth in Egypt from 2008 to 2015
- Advertising spending in the metals service centers and offices wholesale industry in the United States from 2013 to 2016 (in million U.S. dollars)
- What ROI would you expect if you increased your investment in payments technology?
- Returns on silver investments from 2008 to 2017*
Statista Accounts: Access All Statistics. Starting from $588 / Year
Topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Exclusive Premium functionality
Register in seconds and access exclusive features.
- Full access:
To this and over 1 million additional datasets - Save Time:
Downloads allow integration with your project - Valid data:
Access to all sources and background information
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.