Apple has kept its position as the leading brand in the smartphone market in North America in the first quarter of 2024, shipping more smartphones than any other vendor. Apple held 52 percent of the smartphone market in North America, while Samsung, with the second-largest market share, held 31 percent on the North American smartphone market.
Smartphone shipments' share in North America by vendor from 1st quarter 2015 to 1st quarter 2024
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Counterpoint Research. (May 28, 2024). Smartphone shipments' share in North America by vendor from 1st quarter 2015 to 1st quarter 2024 [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/632574/smartphone-market-share-by-vendor-in-north-america/?__sso_cookie_checker=failed
Counterpoint Research. "Smartphone shipments' share in North America by vendor from 1st quarter 2015 to 1st quarter 2024." Chart. May 28, 2024. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/632574/smartphone-market-share-by-vendor-in-north-america/?__sso_cookie_checker=failed
Counterpoint Research. (2024). Smartphone shipments' share in North America by vendor from 1st quarter 2015 to 1st quarter 2024. Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/632574/smartphone-market-share-by-vendor-in-north-america/?__sso_cookie_checker=failed
Counterpoint Research. "Smartphone Shipments' Share in North America by Vendor from 1st Quarter 2015 to 1st Quarter 2024." Statista, Statista Inc., 28 May 2024, https://www.statista.com/statistics/632574/smartphone-market-share-by-vendor-in-north-america/?__sso_cookie_checker=failed
Counterpoint Research, Smartphone shipments' share in North America by vendor from 1st quarter 2015 to 1st quarter 2024 Statista, https://www.statista.com/statistics/632574/smartphone-market-share-by-vendor-in-north-america/?__sso_cookie_checker=failed (last visited February 19, 2025)
Smartphone shipments' share in North America by vendor from 1st quarter 2015 to 1st quarter 2024 [Graph], Counterpoint Research, May 28, 2024. [Online]. Available: https://www.statista.com/statistics/632574/smartphone-market-share-by-vendor-in-north-america/?__sso_cookie_checker=failed