Manager evaluation of digitalization to improve products and services the Netherlands

This statistic displays the manager evaluation of digitalization as a means to improve products and services in the Netherlands in 2016. Only two percent of the managers responding to this survey answered they do not see the importance of digitalization as a means to improve their own products and services.

Do you agree with the statement that digitalization will improve your products and services?*

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Release date

May 2016



Survey time period

February to March 2016

Number of respondents

130 respondents

Special properties

companies with 1,000 employees or more

Supplementary notes

More than 130 companies participated in this survey, representing over 300,000 employees and a turnover of more than 70 billion euros. Of the respondents 61 percent is CEO and 20 percent is CFO, CCO or Operational Director. Of the participating companies 41 percent does only B2B business, 28 percent does only B2C business and 31 percent does both.

* The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.

Products and services can include supplementing or replacing physical products with digital products, digitalization of the physical services, or a combination of both.

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