This survey was conducted to find out if personalized showcasing of garments would increase the likelihood of purchasing by asking "If a retailer or a brand sent you a newsletter, email or catalogue showcasing garments specific to your preferences, would that increase your likelihood of buying from them?" While 34 percent stated it would increase their likelihood of buying garment, the majority reported being unsure, accumulating to 38 percent.
Would personalized showcasing increase your likelihood of buying from a retailer?
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Rakuten, & Fits.me. (August 1, 2016). Would personalized showcasing increase your likelihood of buying from a retailer? [Graph]. In Statista. Retrieved May 23, 2022, from https://www.statista.com/statistics/643559/shopping-clothing-increased-likelihood-buying-personalized-showcasing-uk/
Rakuten, und Fits.me. "Would personalized showcasing increase your likelihood of buying from a retailer?." Chart. August 1, 2016. Statista. Accessed May 23, 2022. https://www.statista.com/statistics/643559/shopping-clothing-increased-likelihood-buying-personalized-showcasing-uk/
Rakuten, Fits.me. (2016). Would personalized showcasing increase your likelihood of buying from a retailer?. Statista. Statista Inc.. Accessed: May 23, 2022. https://www.statista.com/statistics/643559/shopping-clothing-increased-likelihood-buying-personalized-showcasing-uk/
Rakuten, and Fits.me. "Would Personalized Showcasing Increase Your Likelihood of Buying from a Retailer?." Statista, Statista Inc., 1 Aug 2016, https://www.statista.com/statistics/643559/shopping-clothing-increased-likelihood-buying-personalized-showcasing-uk/
Rakuten & Fits.me, Would personalized showcasing increase your likelihood of buying from a retailer? Statista, https://www.statista.com/statistics/643559/shopping-clothing-increased-likelihood-buying-personalized-showcasing-uk/ (last visited May 23, 2022)