Electronics and media retail e-commerce sales in China from 2015 to 2021 (in billion U.S. dollars)

China: electronics and media retail e-commerce sales 2015-2021 This statistic shows the annual sales of B2C electronics and media retail e-commerce in China from 2015 to 2016, with forecasts up until 2021. By 2021, online retail sales of consumer electronics and media products are estimated to reach 163.61 billion U.S. dollars, up from around 66 billion U.S. dollars in 2015.
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E-commerce sales in billion U.S. dollars
2015 65.94
2016 78.94
2017* 97.14
2018* 117.83
2019* 136.85
2020* 152.2
2021*163.61
E-commerce sales in billion U.S. dollars
2015 65.94
2016 78.94
2017* 97.14
2018* 117.83
2019* 136.85
2020* 152.2
2021*163.61
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This statistic shows the annual sales of B2C electronics and media retail e-commerce in China from 2015 to 2016, with forecasts up until 2021. By 2021, online retail sales of consumer electronics and media products are estimated to reach 163.61 billion U.S. dollars, up from around 66 billion U.S. dollars in 2015.
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Release date
October 2016
Region
China
Survey time period
2015 to 2016
Special properties
physical goods only, excluding digital media
Supplementary notes
* Forecast.
The e-Commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops), as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the e-Commerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (re-Commerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs and returns.

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