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Shopping: perception most creepy about personalized shopping experience UK 2016

This survey was aimed at finding out what consumers perceived as being most creepy about individualized clothes shopping by asking "Which of the following would you find most creepy about a personalized (individualized) shopping experience?" The majority of respondents, accumulating to a share of 22 percent, responded it would be most creepy, if they couldn´t understand where the information had been acquired.

Which of the following would you find most creepy about a personalized (individualized) shopping experience?

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Sources

Release date

August 2016

Region

United Kingdom

Survey time period

August 2015

Number of respondents

2,005 respondents

Age group

18 years and older

Special properties

nationally representative sample

Method of interview

Online interview

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Statistics on "Online clothing market in the United Kingdom (UK)"

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