Canadian online shopper buy button and social media sponsored links usage 2016

Share of online shoppers in Canada who have ever used buy buttons and social media sponsored links as of October 2016

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Release date

November 2016

Region

Canada

Survey time period

October 26 to 28, 2016

Number of respondents

1,002 respondents

Age group

18 years and older

Special properties

among online shoppers

Method of interview

Online survey

Supplementary notes

Survey question: "Have you ever shopped online directly from a Shop Now, Buy It or similar button or from a brand's ad on a social media site like Facebook, Instagram, Google +, Twitter or Pinterest?"

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