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Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016

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Leading reasons to shop via buy button and social media sponsored links Canada 2016 The statistic shows the leading reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016. During the survey period, 56 percent of responding Canadian online shoppers said they would decide to make on online purchase via buy button if the brand was offering a discount or a promotion.
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Description Source More information
The statistic shows the leading reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016. During the survey period, 56 percent of responding Canadian online shoppers said they would decide to make on online purchase via buy button if the brand was offering a discount or a promotion.
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Release date
November 2016
In cooperation with:
Ipsos
Region
Canada
Survey time period
October 26 to 28, 2016
Number of respondents
534 respondents
Age group
18 years and older
Special properties
among online shoppers who would consider using buy buttons
Method of interview
Online survey
Supplementary notes
Survey question: Which of the following are reasons why you would consider buying an item online directly from a Shop Now, Buy It or similar button or from a brand's ad on a social media site like Facebook, Instagram, Google +, Twitter or Pinterest?

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