Walmart.com is leading the fashion e-commerce market in the U.S., with e-commerce net sales of US$9,955 million in 2022 generated in the U.S., followed by amazon.com with US$8,598 million. Third place is taken by macys.com with a revenue of US$6,764 million. Shein.com is the fourth biggest fashion online store in the U.S. with net sales of US$5,788 million in 2022.
The e-commerce market category “Fashion” includes the online trade of articles of clothing (for men, women, and children), shoes, and shoe care products (e.g., cleaning products) as well as accessories and bags (e.g., hats, scarves, gloves, leather bags, suitcases, purses, and briefcases). Outdoor and sports apparel, outdoor and athletic footwear, as well as baby apparel fall under other categories (see: “Toys, Hobby & DIY”). Market volume, market growth, and all monetary figures at store level refer to the annual eCommerce net sales after the deduction of returns.
The e-commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets.
The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.
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ecommerceDB.com. (November 10, 2023). Leading online stores in the fashion segment in the United States in 2022, by e-commerce net sales (in million U.S. dollars) [Graph]. In Statista. Retrieved March 19, 2024, from https://www.statista.com/forecasts/646097/top-online-stores-fashion-united-states-ecommercedb
ecommerceDB.com. "Leading online stores in the fashion segment in the United States in 2022, by e-commerce net sales (in million U.S. dollars)." Chart. November 10, 2023. Statista. Accessed March 19, 2024. https://www.statista.com/forecasts/646097/top-online-stores-fashion-united-states-ecommercedb
ecommerceDB.com. (2023). Leading online stores in the fashion segment in the United States in 2022, by e-commerce net sales (in million U.S. dollars). Statista. Statista Inc.. Accessed: March 19, 2024. https://www.statista.com/forecasts/646097/top-online-stores-fashion-united-states-ecommercedb
ecommerceDB.com. "Leading Online Stores in The Fashion Segment in The United States in 2022, by E-commerce Net Sales (in Million U.S. Dollars)." Statista, Statista Inc., 10 Nov 2023, https://www.statista.com/forecasts/646097/top-online-stores-fashion-united-states-ecommercedb
ecommerceDB.com, Leading online stores in the fashion segment in the United States in 2022, by e-commerce net sales (in million U.S. dollars) Statista, https://www.statista.com/forecasts/646097/top-online-stores-fashion-united-states-ecommercedb (last visited March 19, 2024)
Leading online stores in the fashion segment in the United States in 2022, by e-commerce net sales (in million U.S. dollars) [Graph], ecommerceDB.com, November 10, 2023. [Online]. Available: https://www.statista.com/forecasts/646097/top-online-stores-fashion-united-states-ecommercedb