Federica Laricchia
Research expert covering the global consumer technology industry
Get in touch with us nowHousehold penetration of smart TV sets in the United Kingdom (UK) 2014-2021
Smart TVs – televisions that can run apps and access the internet – can be found in an increasingly large number of households in the United Kingdom (UK). In 2014 just 11 percent of households in the UK owned a Smart TV. Whereas in 2021, nearly 67 percent of households reported owning a Smart TV.
Smart TVs as connected devices
Unlike conventional television sets, Smart TVs can do much more than just receive broadcast signals and display recorded media from a connected device. An increasing number of UK residents use Smart TVs to go online, with as much as 26 percent of total time online being spent on Smart TVs.
Smart and Ultra HD TVs dominate total shipments
The penetration rate of Smart TVs have cracked the 50 percent mark, and it would be reasonable to expect that it will grow considerably based on the TV shipment figures. In the fourth quarter of 2018, 76.5 percent of all televisions shipped in Western Europe were Smart TVs, and 63 percent were Ultra High Definition sets.
Smart TVs as connected devices
Unlike conventional television sets, Smart TVs can do much more than just receive broadcast signals and display recorded media from a connected device. An increasing number of UK residents use Smart TVs to go online, with as much as 26 percent of total time online being spent on Smart TVs.
Smart and Ultra HD TVs dominate total shipments
The penetration rate of Smart TVs have cracked the 50 percent mark, and it would be reasonable to expect that it will grow considerably based on the TV shipment figures. In the fourth quarter of 2018, 76.5 percent of all televisions shipped in Western Europe were Smart TVs, and 63 percent were Ultra High Definition sets.
