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Fiat Chrysler Automobiles advertising spending on Chrysler in the United States in 2014 and 2015 (in million U.S. dollars)

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Chrysler: ad spend in the U.S. 2014-2015 This graph shows the amount that Fiat Chrysler Automobiles spent on advertising the Chrysler brand in the United States in 2014 and 2015. In 2014, the automobile company invested nearly 208.2 million U.S. dollars on advertising the brand in the U.S.
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Spending in million U.S. dollars
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Spending in million U.S. dollars
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Description Source More information
This graph shows the amount that Fiat Chrysler Automobiles spent on advertising the Chrysler brand in the United States in 2014 and 2015. In 2014, the automobile company invested nearly 208.2 million U.S. dollars on advertising the brand in the U.S.
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Release date
December 2016
Region
United States
Survey time period
2014 and 2015
Special properties
measured media
Supplementary notes
Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising). Not included are unmeasured spending figures are Ad Age DataCenter estimates including direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology.

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