This statistic shows the results of a survey that asked in-house PR professionals to name the largest item on which PR budget was spent in their company in the United Kingdom (UK) in 2016. The survey found that 12.9 percent of respondents stated that media relations was the main item on which PR budget was allocated.
Distribution of public relations budget spend in the United Kingdom (UK) in 2016
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CIPR. (March 1, 2017). Distribution of public relations budget spend in the United Kingdom (UK) in 2016 [Graph]. In Statista. Retrieved February 07, 2025, from https://www.statista.com/statistics/657687/leading-areas-of-pr-budget-spend-uk/?__sso_cookie_checker=failed
CIPR. "Distribution of public relations budget spend in the United Kingdom (UK) in 2016." Chart. March 1, 2017. Statista. Accessed February 07, 2025. https://www.statista.com/statistics/657687/leading-areas-of-pr-budget-spend-uk/?__sso_cookie_checker=failed
CIPR. (2017). Distribution of public relations budget spend in the United Kingdom (UK) in 2016. Statista. Statista Inc.. Accessed: February 07, 2025. https://www.statista.com/statistics/657687/leading-areas-of-pr-budget-spend-uk/?__sso_cookie_checker=failed
CIPR. "Distribution of Public Relations Budget Spend in The United Kingdom (Uk) in 2016." Statista, Statista Inc., 1 Mar 2017, https://www.statista.com/statistics/657687/leading-areas-of-pr-budget-spend-uk/?__sso_cookie_checker=failed
CIPR, Distribution of public relations budget spend in the United Kingdom (UK) in 2016 Statista, https://www.statista.com/statistics/657687/leading-areas-of-pr-budget-spend-uk/?__sso_cookie_checker=failed (last visited February 07, 2025)
Distribution of public relations budget spend in the United Kingdom (UK) in 2016 [Graph], CIPR, March 1, 2017. [Online]. Available: https://www.statista.com/statistics/657687/leading-areas-of-pr-budget-spend-uk/?__sso_cookie_checker=failed