SMEs' view of the usefulness of online marketplaces feedback in Sweden 2016

SMEs' view of the usefulness of online marketplaces feedback about customers in Sweden 2016

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Release date

June 2016

Region

Sweden

Survey time period

April 13 to April 21, 2016

Number of respondents

501 respondents

Special properties

companies employing 1 to 250 employees in the retail and services

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

Original survey question: "Please tell me to what extent you agree or disagree with the following statements on online marketplaces: The information you receive through the online marketplace about the behaviour and preferences of your customers is useful for the development or improvement of your products or services"

SME: small and medium enterprises.

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