During a study analyzing the global marketing technology landscape, it was estimated that the martech industry worldwide was worth 344.8 billion U.S. dollars in 2021. At the same time the UK and U.S. markets saw martech value at the level of 149.7 billion dollars.
Marketing technology industry value in the United States, the United Kingdom, and worldwide in 2021
(in billion U.S. dollars)
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MarTech Alliance. (October 27, 2021). Marketing technology industry value in the United States, the United Kingdom, and worldwide in 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 18, 2022, from https://www.statista.com/statistics/661020/marketing-technology-revenue/
MarTech Alliance. "Marketing technology industry value in the United States, the United Kingdom, and worldwide in 2021 (in billion U.S. dollars)." Chart. October 27, 2021. Statista. Accessed May 18, 2022. https://www.statista.com/statistics/661020/marketing-technology-revenue/
MarTech Alliance. (2021). Marketing technology industry value in the United States, the United Kingdom, and worldwide in 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 18, 2022. https://www.statista.com/statistics/661020/marketing-technology-revenue/
MarTech Alliance. "Marketing Technology Industry Value in The United States, The United Kingdom, and Worldwide in 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 27 Oct 2021, https://www.statista.com/statistics/661020/marketing-technology-revenue/
MarTech Alliance, Marketing technology industry value in the United States, the United Kingdom, and worldwide in 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/661020/marketing-technology-revenue/ (last visited May 18, 2022)
