- Sports & Recreation›
- Sports & Fitness›
Goods or services U.S. consumers associate with the Super Bowl commercials 2017
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Goods or services U.S. consumers associate with the Super Bowl commercials 2017
Which kind of goods or services do you associate most strongly with the Super Bowl commercials?
This statistic shows goods or services most strongly associated with the Super Bowl commercials in the United States in 2017 according to a Statista survey. 65 percent of survey respondents said they associate alcoholic drinks most strongly with the Super Bowl commercials.
Which kind of goods or services do you associate most strongly with the Super Bowl commercials?
| Share of respondents | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Share of respondents | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic shows goods or services most strongly associated with the Super Bowl commercials in the United States in 2017 according to a Statista survey. 65 percent of survey respondents said they associate alcoholic drinks most strongly with the Super Bowl commercials.
Show more- Show sources information
- Show publisher information
- Release date
- January 2017
- Region
- United States
- Survey time period
- January 6 - 14, 2017
- Number of respondents
- 1,210 respondents
- Age group
- 18 to 69 years
- Method of interview
- Online survey
Source
- Show sources information
- Show publisher information
- Release date
- January 2017
More information
- Region
- United States
- Survey time period
- January 6 - 14, 2017
- Number of respondents
- 1,210 respondents
- Age group
- 18 to 69 years
- Method of interview
- Online survey
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Super Bowl"
- NFL overview
The most important statistics
- Total revenue of all National Football League teams from 2001 to 2017 (in billion U.S. dollars)*Total revenue of the National Football League 2001-2017
- National Football League revenue by team in 2017 (in million U.S. dollars)Revenue of National Football League (NFL) teams 2017
- National Football League average franchise value from 2000 to 2018 (in million U.S. dollars)National Football League - average franchise value 2000-2018
- Franchise value of National Football League teams in 2018 (in million U.S. dollars)Value of National Football League franchises 2018
- National Football League average per game attendance from 2008 to 2018Average attendance in the National Football League 2018
- Player salaries in the National Football League 2017/18 season (in million U.S. dollars), by team*Player salaries in the NFL 2017/18 season, by team
- History & records
The most important statistics
- Number of Super Bowls hosted by city from 1967 to 2019National Football League Super Bowl host cities 1967-2019
- Teams ranked by playoff appearances in NFL history (as of 2018-19 playoffs)*NFL teams ranked by playoff appearances all time 2019
- NFL teams ranked by number of wins in the postseason (at the start of the 2018 NFL season)*NFL team ranking by all-time postseason wins 2018
- Number of conference championship game appearances of NFL teams (as of January 13th, 2019)Number of conference championship game appearances of NFL teams 2019
- Teams ranked by Super Bowl appearances in NFL history (as of 2019)*NFL teams ranked by number of Super Bowl appearances all time 2019
- Number of Super Bowls won by NFL team from 1967 to 2019*National Football League: Super Bowl wins by team 2019
- NFL quarterbacks by number of career playoff wins all-time (as of February 3rd, 2019)National Football League quarterbacks by number of career playoff wins 2019
- Amount a player receives for playing in the NFL Super Bowl 2011-2020 (in 1,000 U.S. dollars)Super Bowl - monetary compensation for players playing in the game 2011-2020
- TV ratings & commercials
The most important statistics
- Brand value of the sports event Super Bowl from 2012 to 2017 (in million U.S. dollars)*Brand value of the Super Bowl 2012-2017
- TV viewership of the Super Bowl in the United States from 1990 to 2019 (in millions)Super Bowl TV viewership in the U.S. 1990-2019
- TV ratings of the Super Bowl in the United States from 1990 to 2019Super Bowl TV ratings in the U.S. 1990-2019
- Super Bowl advertising revenue from 2003 to 2018 (in million U.S. dollars)Super Bowl advertising revenue 2003-2018
- Advertising spending of largest Super Bowl advertisers in 2018 (in million U.S. dollars)Largest Super Bowl advertisers 2018
- Super Bowl average costs of a 30-second TV advertisement from 2002 to 2019 (in million U.S. dollars)*Average cost 30-second advertisement Super Bowl US broadcast 2002-2019
- Number and length of network TV commercials in the Super Bowl from 2003 to 2018Number and length of network TV commercials in the Super Bowl 2003-2018
- Consumer spending & opinion
The most important statistics
- Do you plan to throw or attend a Super Bowl party?Share of people planning to attend or throw a Super Bowl party 2013-2019
- How much do you plan on spending on Super Bowl Sunday?Planned average spending of U.S. consumers on Super Bowl Sunday 2011-2019
- Do you plan to purchase any of the following for Super Bowl Sunday?*Planned consumer purchases for Super Bowl 2013-2019
- Estimated Super Bowl related consumer spending in the United States from 2007 to 2019 (in billion U.S. dollars)*Estimated consumer spending related to the Super Bowl weekend 2007-2019
- Amount wagered on the Super Bowl in sports books in Nevada from 2004 to 2019 (in million U.S. dollars)Amount wagered on the Super Bowl in sports books in Nevada 2004-2019
- Nevada sports book winnings from the Super Bowl in the United States from 2004 to 2019 (in million U.S. dollars)Nevada sports book winnings from the Super Bowl in the U.S. 2004-2019
- Nevada sports book winning percentage from Super Bowl bets in the United States from 2004 to 2019Nevada sports book winning percentage from Super Bowl bets in the U.S. 2004-2019
Popular Related Keywords
- NFL
- commercials
- Super Bowl
- Show more
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Consumer opinions on the Super Bowl commercials in the U.S. 2017
- Consumer behavior toward the Super Bowl commercials in the U.S. 2017
- Products U.S. consumers plan to buy to enjoy the Super Bowl 2017
- Consumer spending on the Super Bowl in the U.S. 2017, by product type
- U.S. consumer beverage preference during the Super Bowl 2017
- (Mobile) devices U.S. consumers will use to follow the Super Bowl 2017
- NFL teams U.S. consumers consider favored to win the Super Bowl 2017
- (Mobile) devices U.S. consumers will use to stay informed on the Super Bowl 2017
- Activities U.S. consumers will do while watching the Super Bowl 2017
- Italy: share of Super Bowl final TV audience 2016-2017
- People with whom U.S. consumers will watch the Super Bowl 2017
- Where U.S. consumers will watch the Super Bowl 2017
- U.S. consumers' most favorite part of the Super Bowl 2017
- Most shared Super Bowl ads 2017
- Italy: Super Bowl final TV audience 2016-2017
- Perceived importance of watching the actual Super Bowl game 2017
- Super Bowls ranked by total advertising revenue 2012
- TV viewership National Football League selected games 2011
Statistics on "Super Bowl"
- Total revenue of all National Football League teams from 2001 to 2017 (in billion U.S. dollars)*
- National Football League revenue by team in 2017 (in million U.S. dollars)
- National Football League average franchise value from 2000 to 2018 (in million U.S. dollars)
- Franchise value of National Football League teams in 2018 (in million U.S. dollars)
- National Football League average per game attendance from 2008 to 2018
- Player salaries in the National Football League 2017/18 season (in million U.S. dollars), by team*
- Number of Super Bowls hosted by city from 1967 to 2019
- Teams ranked by playoff appearances in NFL history (as of 2018-19 playoffs)*
- NFL teams ranked by number of wins in the postseason (at the start of the 2018 NFL season)*
- Number of conference championship game appearances of NFL teams (as of January 13th, 2019)
- Teams ranked by Super Bowl appearances in NFL history (as of 2019)*
- Number of Super Bowls won by NFL team from 1967 to 2019*
- NFL quarterbacks by number of career playoff wins all-time (as of February 3rd, 2019)
- Amount a player receives for playing in the NFL Super Bowl 2011-2020 (in 1,000 U.S. dollars)
- Brand value of the sports event Super Bowl from 2012 to 2017 (in million U.S. dollars)*
- TV viewership of the Super Bowl in the United States from 1990 to 2019 (in millions)
- TV ratings of the Super Bowl in the United States from 1990 to 2019
- Super Bowl advertising revenue from 2003 to 2018 (in million U.S. dollars)
- Advertising spending of largest Super Bowl advertisers in 2018 (in million U.S. dollars)
- Super Bowl average costs of a 30-second TV advertisement from 2002 to 2019 (in million U.S. dollars)*
- Number and length of network TV commercials in the Super Bowl from 2003 to 2018
- Do you plan to throw or attend a Super Bowl party?
- How much do you plan on spending on Super Bowl Sunday?
- Do you plan to purchase any of the following for Super Bowl Sunday?*
- Estimated Super Bowl related consumer spending in the United States from 2007 to 2019 (in billion U.S. dollars)*
- Amount wagered on the Super Bowl in sports books in Nevada from 2004 to 2019 (in million U.S. dollars)
- Nevada sports book winnings from the Super Bowl in the United States from 2004 to 2019 (in million U.S. dollars)
- Nevada sports book winning percentage from Super Bowl bets in the United States from 2004 to 2019
- What are your opinions about Super Bowl TV commercials?
- Which of these statements concerning the Super Bowl commercials apply to you?
- What are you going to buy in order to enjoy the next Super Bowl?
- How much will you approximately spend on this year’s Super Bowl in total?
- What kind of beverages do you usually drink while watching the Super Bowl?
- On which (mobile) device will you probably follow the Super Bowl this year?
- Regardless of your favorite team, who do you think will win the Super Bowl 2017?
- On which (mobile) device will you probably look up information before or after the Super Bowl?*
- Which of these activities will you do while watching the Super Bowl?
- Distribution of the Super Bowl final audience in Italy in 2016 and 2017
- With whom are you planning to watch the Super Bowl?
- Where are you planning to watch the Super Bowl?
- What is your most favorite part of the Super Bowl?
- Most shared Super Bowl 2017 ads as of February 6, 2017 (in 1,000 shares)
- Audience of the Super Bowl final in Italy in 2016 and 2017
- How important is watching the actual Super Bowl game to you?
- The most valuable Super Bowls based on advertising revenue (in million U.S. dollars)
- National Football League TV viewership - selected games 2011 (in million viewers)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.