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Italy: factors influencing the choice of the jewel as a Valentine’s Day gift 2016

This statistic illustrates which sources of inspiration were important when choosing the jewel as a Valentine's Day gift in Italy in 2016. As of the survey period, most of the respondents (28 percent) got inspiration from shop windows but only two percent made his choice based on the suggestions of the shop owner.

How did you make your choice?*

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Source

Release date

February 2016

Region

Italy

Survey time period

February 8-10, 2016

Number of respondents

200 respondents

Age group

18-64 years

Special properties

the method used is the Instant survey with Google Consumer Survey which allows the researcher to distribute online questionnaire to smartphone users.

Method of interview

Online survey

Supplementary notes

The original survey question was phrased as follow: “Come hai fatto a scegliere proprio questo?".

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Statistics on "Jewelry in Italy"

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