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Italy: farmers ‘opinion on information tools supporting their business 2015

This statistic illustrates the farmers ‘opinion on information tools supporting their business in Italy in 2015. According to data, 80,8 percent of the respondents reported that, before buying online, they collect information about the product on the Internet.

How much do you agree with the following statements concerning the information tools you use to support your organization/business strategy?*

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Release date




Survey time period

October 2015

Number of respondents

1,315 respondents

Special properties

Farmers belonging to the Image Line community

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Le chiedo di esprimere il grado di accordo/disaccordo nelle seguenti affermazioni che riguardano gli strumenti informativi che utilizza per il supporto dell’organizzazione/strategia aziendale (siti internet, blog, forum, ecc.)”.

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