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What reasons made you consider joining a rewards program?
Reasons for U.S. consumers to consider joining a rewards program in 2016, by age
This statistic shows the reasons made U.S. consumers consider joining a rewards program in 2016, by age. The survey revealed that 65 percent of respondents between 18 to 29 years stated that they would consider it if they shop very often at the respective store or make very often use of respective service.
What reasons made you consider joining a rewards program?
Age groups18 to 29 years30 to 39 years40 to 49 years50 to 59 years60 to 69 years70 years and moreGrand Total
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Sources

Release date

January 2017

Region

United States

Survey time period

August 8 to 20, 2016

Number of respondents

n=1,000 all respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original question: "What reasons made you consider joining a rewards program?"
Respondents were able to select multiple answers.
Number of respondents by age:
18 to 29 years: 131
30 to 39 years: 134
40 to 49 years: 193
50 to 59 years: 239
60 to 69 years: 210
70 years and more: 39

Reasons for U.S. consumers to consider joining a rewards program in 2016, by age
This statistic shows the reasons made U.S. consumers consider joining a rewards program in 2016, by age. The survey revealed that 65 percent of respondents between 18 to 29 years stated that they would consider it if they shop very often at the respective store or make very often use of respective service.
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