This statistic shows the share of young consumers who follow certain people or organizations on social media in Canada as of September 2016. During the survey, 36 percent of responding Canadians said they were following celebrities on social media, while 51 percent said they followed vloggers.
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Social media profile types followed by young Canadians 2016
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Share of young consumers who follow certain people or organizations on social media in Canada as of September 2016
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This statistic shows the share of young consumers who follow certain people or organizations on social media in Canada as of September 2016. During the survey, 36 percent of responding Canadians said they were following celebrities on social media, while 51 percent said they followed vloggers.
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This statistic shows the share of young consumers who follow certain people or organizations on social media in Canada as of September 2016. During the survey, 36 percent of responding Canadians said they were following celebrities on social media, while 51 percent said they followed vloggers.
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- Release date
- November 2016
- Region
- Canada
- Survey time period
- September 2016
- Number of respondents
- 1,285 respondents
- Age group
- 15-34 years
- Special properties
- English-speaking Canadians
- Method of interview
- Online survey
- Supplementary notes
- Question: Who do you follow, like, or receive updates for on any of the social media platforms you’re currently on? Please select all that apply
More information
- Region
- Canada
- Survey time period
- September 2016
- Number of respondents
- 1,285 respondents
- Age group
- 15-34 years
- Special properties
- English-speaking Canadians
- Method of interview
- Online survey
- Supplementary notes
- Question: Who do you follow, like, or receive updates for on any of the social media platforms you’re currently on? Please select all that apply
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Statistics on "Social networking in Canada"
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- Influencer Marketing
The most important statistics
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- Share of young consumers who follow certain people or organizations on social media in Canada as of September 2016Social media profile types followed by young Canadians 2016
- Share of young consumers who follow certain people or organizations on social media in Canada as of September 2016, by genderSocial media profile types followed by young Canadians 2016, by gender
- Share of young consumers who follow certain people or organizations on social media in Canada as of September 2016, by age groupSocial media profile types followed by young Canadians 2016, by age
- Share of young consumers influenced to purchase selected product categories by social media content creators in Canada as of September 2016Social media content creator influence on product purchases 2016, by category
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