Canadians' attitude towards social media content creators 2016

This statistic shows the young consumers' attitude towards social media content creators in Canada as of September 2016. During the survey, 18 percent of responding Canadians strongly agreed that their favorite content creators related better to them than celebrities.

Young consumers' attitude towards social media content creators in Canada as of September 2016

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Source

Release date

November 2016

Region

Canada

Survey time period

September 2016

Number of respondents

1,285 respondents

Age group

15-34 years

Special properties

English-speaking Canadians

Method of interview

Online survey

Supplementary notes

Question: Please indicate your level of agreement on the following statements

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