U.S. consumers' reasons for switching hot chocolate brands 2017

This statistic displays the reasons for switching hot chocolate brands among consumers in the United States as of February 2017. The survey found that the leading reason to switch hot chocolate brands was to try something new.

What would make you switch your usual hot chocolate brand?

Share of respondents
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Source

Release date

February 2017

Region

United States

Survey time period

February 2 to 6, 2017

Number of respondents

777 respondents

Age group

18 years and older

Special properties

respondents that buy hot chocolate for home use

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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