Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Technical barriers to building a joined-up view of customer journey worldwide 2016

Leading technical barriers to building a joined-up view of customer journey according to marketing professionals worldwide as of November 2016

by Statista Research Department, last edited Dec 8, 2016
Technical barriers to building a joined-up view of customer journey worldwide 2016 The statistic shows information on the technical barriers companies worldwide faced when trying to build a joined-up view of costumer journeys as of November 2016. During the survey, 66 percent of companies stated that the difficulty with unifying different data sources was one of the main barriers they had to deal with.
Show more

Leading technical barriers to building a joined-up view of customer journey according to marketing professionals worldwide as of November 2016

Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Marketing technology implementation
Marketing technology implementation

All Information
in one Presentation

Marketing technology implementation

Everything On "Marketing technology implementation" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Marketing technology implementation"
  • Overview
  • Budgets and spending
  • Usage and effectiveness
The most important statistics
  • Artificial intelligence use
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.