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Global mobile ad spend in H1 2018, by OS

Distribution of mobile advertising spending worldwide in 1st half of quarter 2018, by operating system

by A. Guttmann, last edited Apr 3, 2019
Global mobile ad spend in H1 2018, by OS The statistic shows the distribution of mobile advertising spending worldwide in the first half of 2018, by operating system. According to data from Smaato, high-end Android devices accounted for 30 percent of the global mobile ad spend in the measured period.
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Distribution of mobile advertising spending worldwide in 1st half of quarter 2018, by operating system

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