The statistic shows the distribution of mobile advertising spending worldwide in the first half of 2018, by operating system. According to data from Smaato, high-end Android devices accounted for 30 percent of the global mobile ad spend in the measured period.
Distribution of mobile advertising spending worldwide in 1st half of 2018, by operating system
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Statistics on "Mobile advertising and marketing in the U.S."
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Smaato. (September 20, 2018). Distribution of mobile advertising spending worldwide in 1st half of 2018, by operating system [Graph]. In Statista. Retrieved April 07, 2020, from https://www.statista.com/statistics/685236/mobile-ad-spend-os/
Smaato. "Distribution of mobile advertising spending worldwide in 1st half of 2018, by operating system." Chart. September 20, 2018. Statista. Accessed April 07, 2020. https://www.statista.com/statistics/685236/mobile-ad-spend-os/
Smaato. (2018). Distribution of mobile advertising spending worldwide in 1st half of 2018, by operating system. Statista. Statista Inc.. Accessed: April 07, 2020. https://www.statista.com/statistics/685236/mobile-ad-spend-os/
Smaato. "Distribution of Mobile Advertising Spending Worldwide in 1st Half of 2018, by Operating System." Statista, Statista Inc., 20 Sep 2018, https://www.statista.com/statistics/685236/mobile-ad-spend-os/
Smaato, Distribution of mobile advertising spending worldwide in 1st half of 2018, by operating system Statista, https://www.statista.com/statistics/685236/mobile-ad-spend-os/ (last visited April 07, 2020)
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