Nestlé Group marketing spend 2015-2019

In 2019, the Nestlé Group’s global marketing and administration expenses amounted to approximately 20 billion Swiss francs. Over the last three years, the company’s expenses have remained stable.

One of the largest companies worldwide

In terms of market value, Nestlé is one of the world’s largest companies . With a value of just over 280 billion U.S. dollars, Nestlé was the 16th biggest company in the world in 2019. This placed the company in between Bank of America and Samsung Electronics that year.

Nestlé divisions and regions

The Nestlé Group is a large company with several divisions, including Nestlé Nutrition and Health Science, and Nestlé Waters. The Nutrition and Health Science division focuses on providing high-quality nutrition for mothers and infants, while the Nestlé Waters business sells various types of bottled water worldwide. In 2019, Nestlé's Nutrition and Health Science generated its highest sales numbers in the AOA region (Asia, Oceania, and sub-Saharan Africa). And while Nestlé Waters is headquartered in Paris, France, the division’s sales numbers were the highest in North America that same year.

Nestlé Group's marketing and administration expenses worldwide from 2015 to 2019

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Release date

April 2020



Survey time period

2015 and 2019

Supplementary notes

CHF is the acronym for Swiss Francs; currency of Switzerland.
Numbers have been rounded to provide a better understanding of the statistic.

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