Italy: big banks having social media policy 2016

Published by Statista Research Department, Apr 28, 2022
This statistic displays the results of a survey on the share of large banks having a social media policy in Italy in 2016. During the survey period, it was found that 62 percent of the respondents had already defined a social media policy.

Has the bank defined a social media policy?

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Source

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Release date

March 2017

Region

Italy

Survey time period

July to August 2016

Number of respondents

21 respondents

Method of interview

Questionnaire

Supplementary notes

This question was phrased by the source as follows: "È già stata definita una social media policy applicabile alle risorse interne della banca?".

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