Global spam placement rate 2018, by category

Published by
J. G. Navarro,
Jan 6, 2023
The graph shows the average e-mail spam placement rates worldwide in 2018, by category. The source found that four percent of commercial e-mails advertising insurance products and services were considered spam by inbox providers in 2018. The highest spam placement rate was recorded for education/non profit/government e-mails.

Spam placement rate worldwide in 2018, by category

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Release date

March 2019

Region

Worldwide

Survey time period

2018

Special properties

based on 17,000 commercial senders, 2 million consumer panelists and more than 6.9 million commercial e-mail messages sent to Microsoft, Gmail, Yahoo and AOL users in 2018

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