Share of social media visits to leading U.S. luxury brands 2016

This statistic displays a list of top 20 luxury brands who had the highest share of visits through social media as of July 2016. British footwear designer brand Nicholas Kirkwood was ranked first in the list with 29.7 percent of its website visits came from social media as of July 2016. Luxury brands in total had a 6.2 percent social media visit share, compared to 10.3 percent of social media visits of the apparel and accessories category.

Share of visits from social media to leading luxury brand websites in the United States as of July 2016

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Sources

Release date

September 2016

Region

Worldwide

Survey time period

12 weeks ending July 2, 2016

Supplementary notes

According to source, Luxury Brands is a custom category defined by PMX Agency, which corresponds to the brands in the study.

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