Aspects of social media that effect online shopping behavior in Malaysia 2016

The statistic shows the aspects of social media that effect online shopping behavior in Malaysia as of 2016. During the measured period, approximately 45 percent of respondents stated that viewing advertisements on social media effected their online shopping behavior.

Aspects of social media that effect online shopping behavior in Malaysia as of 2016

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Source

Release date

February 2016

Region

Malaysia

Survey time period

2016

Special properties

global survey to understand and compare consumer shopping behaviors and the use of different retail channels

Supplementary notes

The question asked in the survey was as follows: "Which of the following aspects of social media influence your online shopping behavior?"

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