Consumer awareness of headphone brands in the United States 2017

Which of these headphone brands do you know, even if it is just by name?*

by Shanhong Liu, last edited Mar 7, 2018
Consumer awareness of headphone brands in the United States 2017 The statistic shows awareness of headphone brands among people in the United States in 2017 according to a Statista survey. 70 percent of respondents said that they know Sony as a headphones brand.
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Which of these headphone brands do you know, even if it is just by name?*

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Share of respondents
Bose 70%
Sony 70%
Panasonic 62%
Philips 59%
Beats by Dre/Apple 57%
Pioneer 48%
Skullcandy 46%
JBL 38%
Monster Inc 18%
Sennheiser 14%
Audio-Technica 13%
Jaybird 7%
Bowers & Wilkins 7%
AKG 7%
None of the above6%
Centrum 5%
SOL Republic 5%
Grado 4%
V-Moda 4%
Audeze 4%
Beoplay 3%
Beyerdynamic 3%
Other 2%
Share of respondents
Bose 70%
Sony 70%
Panasonic 62%
Philips 59%
Beats by Dre/Apple 57%
Pioneer 48%
Skullcandy 46%
JBL 38%
Monster Inc 18%
Sennheiser 14%
Audio-Technica 13%
Jaybird 7%
Bowers & Wilkins 7%
AKG 7%
None of the above6%
Centrum 5%
SOL Republic 5%
Grado 4%
V-Moda 4%
Audeze 4%
Beoplay 3%
Beyerdynamic 3%
Other 2%
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by Shanhong Liu, last edited Mar 7, 2018
The statistic shows awareness of headphone brands among people in the United States in 2017 according to a Statista survey. 70 percent of respondents said that they know Sony as a headphones brand.
Show more
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