Penetration of online subscription or rental services in Canada 2016, by age

This statistic presents the share of internet users in Canada who have used or subscribed to selected online rental or subscription services in the past 12 months as of October 2016, sorted by age group. During the survey period, 15 percent of Millennial respondents stated that they had used or subscribed to monthly grocery subscription services.

Share of internet users in Canada who have used or subscribed to selected online rental or subscription services in the past 12 months as of October 2016, by age group

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Sources

Release date

November 2016

Region

Canada

Survey time period

October 21 to 25, 2016

Number of respondents

1,077 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: Which of the following types of services have you used or subscribed to in the past 12 months?

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