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Survey on consumer worry about ingredients in food in the Nordic countries 2017

This statistic shows the results of a survey on the worry of consumers about the ingredients in food products in the Nordic countries in 2017. The surveyed Nordic countries consisted of Sweden, Denmark, Norway and Finland. In 2017, 53 percent of the 510 respondents from Sweden stated that they were worried about the content in food products when buying groceries. 50 percent of the 513 respondents from Denmark were also worried about the content in food products. In Norway and Finland, 46 percent of each country's respondents were worried about the content in the food products that they shop.

Are you as a consumer worried about the ingredients in the food products that you buy?

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Release date

March 2017


Denmark, Finland, Norway, Sweden

Survey time period

February 2 to February 20, 2017

Number of respondents

2,064 Respondents**

Age group

16-64 years

Supplementary notes

The original survey question was phrased by the source as follows: "Kuvittele, että olet ruokakaupassa ruokaostoksilla. Huolestuttaako sinua jonkin tietyn aineen esiintyminen elintarvikkeissa?"

** Sweden: n=510
Denmark: n=513
Norway: n=526
Finland: n=515

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